It does not matter whether your company does have a good logo or bad logo. What matters most is the way you position your company before your stakeholders. The more you see a logo, the more you like i...
People, there's no such thing as, THE BEST CAMERA BRAND, but yes there will always be THE BEST CAMERA AT ANY GIVEN TIME. Technology will change, but not art.
(p. pr. & vb. n.) of Brand
In this era where you can be anything you want to be, it is very alluring to miss the most important mark in life - fulfillment and meaning; Remember that, what you can do may not be necessarily what...
Author branding is the process of positioning an author as the center of attraction and influence, to be the preferred choice in a given theme, style, category, niche or genre
The pride of the digital age is not just in the possession of innovative tools but the ability to skillfully connect with humans behind them
I have more than 6670 employees spread across the length and breadth of the country who live and experience the brand 'Bajaj Allianz' everyday. I'd like to believe that these people are the company's...
Visibility doesn't automatically translate into value, don't just be everywhere, be where you are most needed.
In this fast-paced digitally connected world, your competitor is only a WhatsApp message away. Be reachable by every medium possible
Strip your website down to the basics and do a few things really well.
People don't really trust advertisement they trust people. A large percentage of people make purchase decisions based on their friends review than just from advertisers. Brands that rely sole on adver...
Branding is fascinating. Creating a brand that is authentic and timeless is what entrepreneurs dream of. Dare to be different, dare to dream.
Your brand is the value and magic that's not in your bottle, body or box. It's the inspiration, incense, intent and impact before, within and beyond.
If you don't build a personal brand, someone else will brand you with the wrong label.
So sure, start with a slogan. But don't bother wasting any time on it if you're merely going for catchy. Aim for true instead.
Not having a recognised brand & trying to stand out in the market is like going to the market without any goods.
Make your brand memorable or risk fading out!
Every wheel wish to be the wheel of a car, and not of just another vehicle.
Your level of education speaks on your behalf. It demonstrates your ability to establish a clear vision, prioritize your goals, and honor your commitments. Oh yeah, did I mention it also makes you sma...
The true ENTREPRENEUR is a risk taker, not an excuse maker.
Lack of credibility slays your character
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