Visibility without Value is Vanity
People don't really trust advertisement they trust people. A large percentage of people make purchase decisions based on their friends review than just from advertisers. Brands that rely sole on adver...
(p. pr. & vb. n.) of Brand
Don't beg for platforms, build your platform.
Author branding is the process of positioning an author as the center of attraction and influence, to be the preferred choice in a given theme, style, category, niche or genre
Entrepreneur, your message, mindset and mandate is connected to your brand, business and brain.
Entrepreneur, either your brand is distinct or your brand is distant.
Great brands listen, learn and then leverage
Feedbacks are means for brands to look back.
Build a brand or a brand will build you.
In this fast-paced digitally connected world, your competitor is only a WhatsApp message away. Be reachable by every medium possible
You and your brand are as good as the value you bring to the marketplace
A brand is a person.
If your brand isn't visible, it won't be viable.
If you don't build a personal brand, someone else will brand you with the wrong label.
Every wheel wish to be the wheel of a car, and not of just another vehicle.
It does not matter whether your company does have a good logo or bad logo. What matters most is the way you position your company before your stakeholders. The more you see a logo, the more you like i...
Don't be a one hit wonder. Daringly disrupt the marketplace again and again.
Strip your website down to the basics and do a few things really well.
Visibility doesn't automatically translate into value, don't just be everywhere, be where you are most needed.
Word-of-mouth marketing is the best form of Free promotion
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