People will form impressions, assumptions, opinions, and judgments all within a few short seconds. To make a favorable first impression and make these seconds count, enhance your image by choosing cle...
Dressing appropriately in one venue may be highly inappropriate in another.
(p. pr. & vb. n.) of Brand
Developing your EI will allow you to explore new depths of understanding in yourself and others. It will give you insight as to why people behave as they do and assist you in areas you may wish to imp...
We are looking to brands for poetry and for spirituality, because we're not getting those things from our communities or from each other. When Nike says, just do it, that's a message of empowerment. W...
You can always create the space to Review, Redo, and Renew as I teach in my book Release the Power of Re3. If you feel it is time to refresh your brand, take a moment to rethink your relevance and app...
Without a second look, your habits and hygiene reflect a lot about you—your thoughts, values, beliefs, priorities, self-esteem, self-respect, confidence, and every other category covered in this book...
The times, they are a-changing! What was once defined by tradition, respect, and custom has evolved into a relaxed and casual society. What is acceptable and normal today would never have been permitt...
Companies that do not have a succession plan in place in which their seasoned professionals are teaching the younger, less experienced generations risk losing far more than talent. The depth of their...
Embody the Unique Value Proposition through a consistent brand system
With a solid prospecting system you will find qualified people to present your products and services to; with a solid marketing system, buyers will find you in order to learn about your products and s...
Branding is not just about social media
You are your first cheerleader and business promoter
Branding is to constantly create a perception in the mind of consumers that there is no product like yours
Your expertise elevates your impressions to an entirely new realm. When you have paid the price, earned the right, and done the homework to be called an expert, people will be impressed.
So sure, start with a slogan. But don't bother wasting any time on it if you're merely going for catchy. Aim for true instead.
What makes your brand stick and tick is your ability to make it memorable
Are you ready to get BOLD?
When you resolve to live a healthier life, you will feel better, look better, and make a better impression on everyone you meet. Only you have the power, ability, and personal choice to instill health...
Poor habits can invalidate your credibility and undermine your success in all areas.
A makeover is the rebranding of a human being.