The fixity of a habit is generally in direct proportion to its absurdity.
The human brain loves a challenge, but only if it is within an optimal zone of difficulty.
Our genes do not eliminate the need for hard work. They clarify it. They tell us what to work hard on.
If you want to be truly great, selecting the right place to focus is crucial.
The people at the top of any competitive field are not only well trained, they are also well suited to the task.
To get a habit to stick you need to feel immediately successful – even if it’s in a small way.
Using technology to automate your habits is the most reliable and effective way to guarantee the right behavior.
When deciding between two similar options, people will naturally gravitate toward the option that requires the least amount of work.
When preparation becomes a form of procrastination, you need to change something.
It’s easy to be in motion and convince yourself that you’re making progress.
If you no longer expect smoking to bring you any benefits, you have no reason to smoke.
I don't only act out of my character; my character reacts to my actions. Each time I why, even if I'm not caught, I become a little bit more of this ugly thing: a liar. Character is always in the maki...
Habits are nothing but a form of performing work with some satisfaction... We allow them to persist by being content with the outcome they provide. It's fine in some cases, but it becomes a disaster w...
The best gifts anyone can give to themselves are good health habits.
The cause of your habits is actually the prediction that precedes them.
Habits are about associations. These associations determine whether we predict a habit to be worth repeating or not.
Customers will occasionally buy products not because they want them but because of how they are presented to them.
The purpose of every habit is to solve the problems you face with as little energy and effort as possible.
You need to know who you want to be. Otherwise, your quest for change is like a boat without a rudder.
Good habits can make rational sense, but if they conflict with your identity, you will fail to put them into action.