Roy H. Williams Quote

Have you heard of this new thing called the internet? It's giving people new expectations. It's allowing them to become their own expert. Knowledge lies anxious at their fingertips. Gloss over the truth in your advertising and you'll quickly be dismissed as a poser.

Roy H. Williams

Have you heard of this new thing called the internet? It's giving people new expectations. It's allowing them to become their own expert. Knowledge lies anxious at their fingertips. Gloss over the truth in your advertising and you'll quickly be dismissed as a poser.

Tags: knowledge

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About Roy H. Williams

Roy Hollister Williams is a best selling author and marketing consultant best known for his Wizard of Ads trilogy. He is founder of the Wizard Academy institute and lives in Austin, Texas, with his wife Pennie.
Williams was born March 29, 1958, in Dallas, Texas and grew up in Broken Arrow, Oklahoma where he met his future wife Pennie while in high school. Williams attended Oklahoma State University before dropping out after day two.
Williams produces and publishes a free weekly column and podcast titled the Monday Morning Memo.
Williams also hosts a live webcast on the second Monday of each month called "Wizard of Ads LIVE".