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Roy H. Williams Quotes

It appears that the media filters we carry in our heads are like computers: they've been forced to get faster in order to keep up with the demands our high-speed society puts on them.

Roy H. Williams

It appears that the media filters we carry in our heads are like computers: they've been forced to get faster in order to keep up with the demands our high-speed society puts on them.

Tags: computers, society, media, faster

A smart man makes a mistake, learns from it, and never makes that mistake again. But a wise man finds a smart man and learns from him how to avoid the mistake altogether.

Roy H. Williams

A smart man makes a mistake, learns from it, and never makes that mistake again. But a wise man finds a smart man and learns from him how to avoid the mistake altogether.

Tags: intelligence, wise, man, smart

About Author
Roy Hollister Williams is a best selling author and marketing consultant best known for his Wizard of Ads trilogy. He is founder of the Wizard Academy institute and lives in Austin, Texas, with his wife Pennie.
Williams was born March 29, 1958, in Dallas, Texas and grew up in Broken Arrow, Oklahoma where he met his future wife Pennie while in high school. Williams attended Oklahoma State University before dropping out after day two.
Williams produces and publishes a free weekly column and podcast titled the Monday Morning Memo.
Williams also hosts a live webcast on the second Monday of each month called "Wizard of Ads LIVE".

In essence, String Theory describes space and time, matter and energy, gravity and light, indeed all of God's creation... as music.

Roy H. Williams

In essence, String Theory describes space and time, matter and energy, gravity and light, indeed all of God's creation... as music.

Tags: music, time, light

One thing that hasn't changed, though, is that we still have to hear the new ad 2 or 3 times before it begins to affect us, even when we're already familiar with the advertiser in question and have a...

Roy H. Williams

One thing that hasn't changed, though, is that we still have to hear the new ad 2 or 3 times before it begins to affect us, even when we're already familiar with the advertiser in question and have a...

Tags: positive

Einstein was searching for String Theory. It not only reconciles General Relativity to Quantum Mechanics, but it reconciles Science and the Bible as well.

Roy H. Williams

Einstein was searching for String Theory. It not only reconciles General Relativity to Quantum Mechanics, but it reconciles Science and the Bible as well.

Tags: science, bible, well, searching

Referring to an event in an untold story is a powerful technique rarely used.

Roy H. Williams

Referring to an event in an untold story is a powerful technique rarely used.

Tags: advertising, copywriting, marketing

Have you heard of this new thing called the internet? It's giving people new expectations. It's allowing them to become their own expert. Knowledge lies anxious at their fingertips. Gloss over the tru...

Roy H. Williams

Have you heard of this new thing called the internet? It's giving people new expectations. It's allowing them to become their own expert. Knowledge lies anxious at their fingertips. Gloss over the tru...

Tags: knowledge

Opportunity never knocks. It hangs thick in the air all around you. You breathe it unthinking, and dissipate it with your sighs.

Roy H. Williams

Opportunity never knocks. It hangs thick in the air all around you. You breathe it unthinking, and dissipate it with your sighs.

Tags: opportunity

The first step in persuasion is to entice your target to imagine doing the thing you want them to do.

Roy H. Williams

The first step in persuasion is to entice your target to imagine doing the thing you want them to do.

Tags: copywriting, marketing, selling

People in business are uniquely unqualified to see their own companies and product objectively. Too much product knowledge causes them to instinctively answer questions no one is asking.

Roy H. Williams

People in business are uniquely unqualified to see their own companies and product objectively. Too much product knowledge causes them to instinctively answer questions no one is asking.

Tags: marketing, sales

No trade will be made unless they want the thing more than they want their money.

Roy H. Williams

No trade will be made unless they want the thing more than they want their money.

Tags: advertising, marketing, selling

People don't trade money for things when they value their money more highly than they value the things.

Roy H. Williams

People don't trade money for things when they value their money more highly than they value the things.

Tags: advertising, marketing, selling

According to String Theory, what appears to be empty space is actually a tumultuous ocean of strings vibrating at the precise frequencies that create the 4 dimensions you and I call height, width, dep...

Roy H. Williams

According to String Theory, what appears to be empty space is actually a tumultuous ocean of strings vibrating at the precise frequencies that create the 4 dimensions you and I call height, width, dep...

Tags: time, ocean, you