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Simon Mainwaring Quote

The leverage and influence social media gives citizens are rapidly spreading into the business world.

Simon Mainwaring

The leverage and influence social media gives citizens are rapidly spreading into the business world.

Tags: business

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About Simon Mainwaring

Simon Mainwaring is a branding expert and author of We First: How Brands and Consumers Use Social Media to Build a Better World (Palgrave Macmillan 2011) and Lead With We: The Business Revolution that Will Save Our Future (Matt Holt/BenBella 2021). He is the founder and CEO of Culver City, California-based We First Inc., a brand consultancy.