Steven D. Levitt Quote

We’ve come to the conclusion that it’s much better to ask small questions than big ones. Here are a few reasons: 1.  Small questions are by their nature less often asked and investigated, and maybe not at all. They are virgin territory for true learning. 2.  Since big problems are usually a dense mass of intertwined small problems, you can make more progress by tackling a small piece of the big problem than by flailing away at grand solutions. 3.  Any kind of change is hard, but the chances of triggering change on a small problem are much greater than on a big one. 4.  Thinking big is, by definition, an exercise in imprecision or even speculation. When you think small, the stakes may be diminished but at least you can be relatively sure you know what you’re talking about.

Steven D. Levitt

We’ve come to the conclusion that it’s much better to ask small questions than big ones. Here are a few reasons: 1.  Small questions are by their nature less often asked and investigated, and maybe not at all. They are virgin territory for true learning. 2.  Since big problems are usually a dense mass of intertwined small problems, you can make more progress by tackling a small piece of the big problem than by flailing away at grand solutions. 3.  Any kind of change is hard, but the chances of triggering change on a small problem are much greater than on a big one. 4.  Thinking big is, by definition, an exercise in imprecision or even speculation. When you think small, the stakes may be diminished but at least you can be relatively sure you know what you’re talking about.

Related Quotes

About Steven D. Levitt

Steven David Levitt (born May 29, 1967) is an American economist and co-author of the best-selling book Freakonomics and its sequels (along with Stephen J. Dubner). Levitt was the winner of the 2003 John Bates Clark Medal for his work in the field of crime, and is currently the William B. Ogden Distinguished Service Professor of Economics at the University of Chicago as well as the Faculty Director and co-founder of the Center for Radical Innovation for Social Change at the University of Chicago which incubates the Data Science for Everyone coalition. He was co-editor of the Journal of Political Economy published by the University of Chicago Press until December 2007. In 2009, Levitt co-founded TGG Group, a business and philanthropy consulting company. He was chosen as one of Time magazine's "100 People Who Shape Our World" in 2006. A 2011 survey of economics professors named Levitt their fourth favorite living economist under the age of 60, after Paul Krugman, Greg Mankiw and Daron Acemoglu.