AtomicQuote

Seth Godin Quote

So sure, start with a slogan. But don't bother wasting any time on it if you're merely going for catchy. Aim for true instead.

Seth Godin

So sure, start with a slogan. But don't bother wasting any time on it if you're merely going for catchy. Aim for true instead.

Tags: branding, slogans, truth

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About Seth Godin

Seth W. Godin, who sometimes uses the alias "F.X. Nine," is an American author and a former dot com business executive.