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Robert M. Pirsig Quote

Stylized cars and stylized outboard motors and stylized typewriters and stylized clothes. Stylized refrigerators filled with stylized food in stylized kitchens in stylized houses. Plastic stylized toys for stylized children, who at Christmas and birthdays are in style with their stylish parents. You have to be awfully stylish yourself not to get sick of it once in a while. It’s the style that gets you; technological ugliness syruped over with romantic phoniness in an effort to produce beauty and profit by people who, though stylish, don’t know where to start because no one has ever told them there’s such a thing as Quality in this world and it’s real, not style.

Robert M. Pirsig

Stylized cars and stylized outboard motors and stylized typewriters and stylized clothes. Stylized refrigerators filled with stylized food in stylized kitchens in stylized houses. Plastic stylized toys for stylized children, who at Christmas and birthdays are in style with their stylish parents. You have to be awfully stylish yourself not to get sick of it once in a while. It’s the style that gets you; technological ugliness syruped over with romantic phoniness in an effort to produce beauty and profit by people who, though stylish, don’t know where to start because no one has ever told them there’s such a thing as Quality in this world and it’s real, not style.

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About Robert M. Pirsig

Robert Maynard Pirsig (; September 6, 1928 – April 24, 2017) was an American writer and philosopher. He is the author of the philosophical novels Zen and the Art of Motorcycle Maintenance: An Inquiry into Values (1974) and Lila: An Inquiry into Morals (1991), and he co-authored On Quality: An Inquiry Into Excellence: Selected and Unpublished Writings (2022) along with his wife and editor, Wendy Pirsig.