“ I have won this lottery. It's a gigantic lottery, and it's called Amazon.com. And I'm using my lottery winnings to push us a little further into space. Jeff Bezos
“ I wanted a woman who could get me out of a Third World prison. Life's too short to hang out with people who aren't resourceful. Jeff Bezos
“ What we need to do is always lean into the future when the world changes around you and when it changes against you - what used to be a tail wind is now a head wind - you have to lean into that and fi… Jeff Bezos
“ Market leadership can translate directly to higher revenue, higher profitability, greater capital velocity, and correspondingly stronger returns on invested capital. Jeff Bezos
“ A brand for a company is like a reputation for a person. You earn reputation by trying to do hard things well. Jeff Bezos
“ I don't think that you can invent on behalf of customers unless you're willing to think long-term, because a lot of invention doesn't work. If you're going to invent, it means you're going to experime… Jeff Bezos
“ In the old world, you devoted 30% of your time to building a great service and 70% of your time to shouting about it. In the new world, that inverts. Jeff Bezos
“ There are two kinds of companies, those that work to try to charge more and those that work to charge less. We will be the second. Jeff Bezos
“ The one thing that offends me the most is when I walk by a bank and see ads trying to convince people to take out second mortgages on their home so they can go on vacation. That's approaching evil. Jeff Bezos
“ There are two ways to extend a business. Take inventory of what you're good at and extend out from your skills. Or determine what your customers need and work backward, even if it requires learning ne… Jeff Bezos
“ The killer app that got the world ready for appliances was the light bulb. So the light bulb is what wired the world. And they weren't thinking about appliances when they wired the world. They were re… Jeff Bezos
