Yohji Yamamoto Quote

Fashion sighs after trends. I want timeless elegance. Fashion has no time. I do. I say: Hello Lady, how can I help you? Fashion has no time to even ask such a question, because it is constantly concerned with finding out: What will come next? It is more about helping women to suffer less, to attain more freedom and independence.

Yohji Yamamoto

Fashion sighs after trends. I want timeless elegance. Fashion has no time. I do. I say: Hello Lady, how can I help you? Fashion has no time to even ask such a question, because it is constantly concerned with finding out: What will come next? It is more about helping women to suffer less, to attain more freedom and independence.

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About Yohji Yamamoto

Yohji Yamamoto (山本 耀司, Yamamoto Yōji, born 3 October 1943) is a Japanese fashion designer based in Tokyo and Paris. Considered a master tailor alongside those such as Madeleine Vionnet, he is known for his avant-garde tailoring featuring Japanese design aesthetics.
Yamamoto has won notable awards for his contributions to fashion, including the Chevalier/Officier/Commandeur of Ordre des Arts et des Lettres, Medal of Honor with Purple Ribbon, the Ordre national du Mérite, the Royal Designer for Industry and the Master of Design award by Fashion Group International.