Jobs described Mike Markkula's maxim that a good company must impute- it must convey its values and importance in everything it does, from packaging to marketing. Johnson loved it. It definitely appli...
Innovation requires articulation.
When he was turning thirty, Jobs had used a metaphor about record albums. He was musing about why folks over thirty develop rigid thought patterns and tend to be less innovative. People get stuck in...
Kottke found Kobun amusing.
Customers don't know what they want until we've shown them.
Markets rather than merely chasing old ones.
Henry Luce to his Time magazine writers: Tell the history of our time through the people who make it.
Edwin Land of Polaroid talked about the intersection of the humanities and science. I like that intersection. There's something magical about that place. There are a lot of people innovating, and that...
What drove me?
Subtle is the Lord, but malicious he is not.*
Neglect is a form of abuse,
When you write biographies, whether it's about Ben Franklin or Einstein, you discover something amazing: They are human.
Стив считал: в гениальном компьютере аппаратное и программное обеспечение должны быть тесно связаны. Если же на компьютер можно было установить программы, совместимые с другими компьютерами, в конечно...
Launched his Think Different campaign, featuring iconic
Youngest child of Laurene and Steve.
Unlike other product developers, Jobs did not believe the customer was always right; if they wanted to resist using a mouse, they were wrong.
Think Different
Fans inside computers were not Zen-like; they distracted.
The culture at Atari was a natural outgrowth of [Nolan] Bushnell’s personality. But it was not simply self-indulgent. It was based on a philosophy that drew from the hippie movement and would help def...
Steve Jobs was famously stubborn and