Tom Hodgkinson Quote

Include some material in your business plan about your competition. Become obsessed by your competition. You may think you have none, but you do.

Tom Hodgkinson

Include some material in your business plan about your competition. Become obsessed by your competition. You may think you have none, but you do.

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About Tom Hodgkinson

Tom Hodgkinson (born 1968) is a British writer and the editor of The Idler magazine, which he established in 1993 with his friend Gavin Pretor-Pinney. His philosophy, in his published books and articles, is of a relaxed approach to life, enjoying it as it comes rather than toiling for an imagined better future. The Idler was named after a series of essays written by Dr Johnson from 1758 to 1760.