At IBM, a corporation that embodied the ideal of the company man, the sales force gathered each morning to belt out the company anthem, Ever Onward, and to harmonize on the Selling IBM song, set to the tune of Singin’ in the Rain.
Susan Cain
At IBM, a corporation that embodied the ideal of the company man, the sales force gathered each morning to belt out the company anthem, Ever Onward, and to harmonize on the Selling IBM song, set to the tune of Singin’ in the Rain.