Robert Bringhurst Quote

Logograms pose a more difficult question. An increasing number of persons and institutions, from archy and mehitabel to PostScript and TrueType, come to the typographer in search of special treatment.In earlier days it was kings and deities whose agents demanded that their names be written in a larger size or set in a specially ornate typeface; not it is business firms and mass-market products demanding an extra helping of capitals, or a proprietary face, and poets pleading, by contrast, to be left entirely in the vernacular lower case. But type is visible speech, in which gods and men, saints and sinners, poets and business executives are treated fundamentally alike . Typographers, in keeping with the virtue of their trade, honor the stewardship of texts and implicitly oppose private ownership of words.

Robert Bringhurst

Logograms pose a more difficult question. An increasing number of persons and institutions, from archy and mehitabel to PostScript and TrueType, come to the typographer in search of special treatment.In earlier days it was kings and deities whose agents demanded that their names be written in a larger size or set in a specially ornate typeface; not it is business firms and mass-market products demanding an extra helping of capitals, or a proprietary face, and poets pleading, by contrast, to be left entirely in the vernacular lower case. But type is visible speech, in which gods and men, saints and sinners, poets and business executives are treated fundamentally alike . Typographers, in keeping with the virtue of their trade, honor the stewardship of texts and implicitly oppose private ownership of words.

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About Robert Bringhurst

Robert Bringhurst (born 1946) is a Canadian poet, typographer and author. He has translated substantial works from Haida and Navajo and from classical Greek and Arabic. He wrote The Elements of Typographic Style, a reference book of typefaces, glyphs and the visual and geometric arrangement of type. He was named an Officer of the Order of Canada in June 2013.
He lives on Quadra Island, near Campbell River, British Columbia (approximately 170 km northwest of Vancouver) with his wife, Jan Zwicky, a poet and philosopher.