AtomicQuote

Robert B. Cialdini Quote

Žádný vůdce nemůže doufat, že se mu podaří, důsledně a bez pomoci dalších osob, přesvědčit všechny členy skupiny. Silný vůdce ovšem může rozumně předpokládat, že přesvědčí určitý rozsáhlejší počet členů skupiny. Pak už pouhá informace, že podstatná část členů skupiny byla přesvědčena, může sama o sobě přesvědčit zbytek. Proto bývají nejvlivnějšími vůdci ti, kdo vědí, jak zařídit, aby podmínky ve skupině umožnily, že princip sociálního schválení bude fungovat co nejvíc v jejich prospěch.

Robert B. Cialdini

Žádný vůdce nemůže doufat, že se mu podaří, důsledně a bez pomoci dalších osob, přesvědčit všechny členy skupiny. Silný vůdce ovšem může rozumně předpokládat, že přesvědčí určitý rozsáhlejší počet členů skupiny. Pak už pouhá informace, že podstatná část členů skupiny byla přesvědčena, může sama o sobě přesvědčit zbytek. Proto bývají nejvlivnějšími vůdci ti, kdo vědí, jak zařídit, aby podmínky ve skupině umožnily, že princip sociálního schválení bude fungovat co nejvíc v jejich prospěch.

Related Quotes

The roots of education are bitter, but the fruit is sweet.

Aristotle

The roots of education are bitter, but the fruit is sweet.

Tags: education, roots, fruit, sweet

I think that fame removes true happiness. Because when you are famous, people know you for who they think you are and when you are happy, it's because people have met you and see you for who you reall...

C. JoyBell C.

I think that fame removes true happiness. Because when you are famous, people know you for who they think you are and when you are happy, it's because people have met you and see you for who you reall...

Tags: being happy, fame, greatness, happiness, inspirational, inspirational attitude, inspirational life, truth

I don't stand for black man's side, I don't stand for white man's side, I stand for God's side.

Bob Marley

I don't stand for black man's side, I don't stand for white man's side, I stand for God's side.

Tags: black, god, men, music, side

Precision, speed, unambiguity, knowledge of files, continuity, discretion, unity, strict subordination, reduction of friction and of material and personal costs - these are raised to the optimum point...

Max Weber

Precision, speed, unambiguity, knowledge of files, continuity, discretion, unity, strict subordination, reduction of friction and of material and personal costs - these are raised to the optimum point...

Tags: unity, speed, personal

Certainly we can say that the pace of modern life, increased and supported by our technology in general and our personal electronics in particular, has resulted in a short attention span and an addict...

Arthur Rosenfeld

Certainly we can say that the pace of modern life, increased and supported by our technology in general and our personal electronics in particular, has resulted in a short attention span and an addict...

Tags: being, complicated, critical thinking, daoism, emotion, feeling, hectic, life, meditation, modern life

Freedom of Speech doesn't justify online bullying. Words have power, be careful how you use them.

Germany Kent

Freedom of Speech doesn't justify online bullying. Words have power, be careful how you use them.

Tags: action, around the world, awareness, best practices, biz talk, bloggers, blogging etiquette, brand fit, brand strategy, branding marketing

There's a way to do it better - find it.

Thomas A. Edison

There's a way to do it better - find it.

Tags: better, way, find

Being bored is the price we pay for not being insane.

Mokokoma Mokhonoana

Being bored is the price we pay for not being insane.

Tags: adage, adages, advantage, advantages, alone, aphorism, aphorisms, asylum, asylums, axiom

I feel like, God expects me to be human. I feel like, God likes me just the way I am: broken and empty and bruised. I feel like, God doesn't look at me and wish that I were something else, because He...

C. JoyBell C.

I feel like, God expects me to be human. I feel like, God likes me just the way I am: broken and empty and bruised. I feel like, God doesn't look at me and wish that I were something else, because He...

Tags: being human, god, god and man, human, inspirational, self acceptance

Traces of the same spiritual concepts and symbolism that enlighten the Egyptian texts are found all around the world among cultures that we can be certain were never in direct contact. Straightforward...

Graham Hancock

Traces of the same spiritual concepts and symbolism that enlighten the Egyptian texts are found all around the world among cultures that we can be certain were never in direct contact. Straightforward...

Tags: contact, cultures, deep human history, knowledge, legacy, symbolism
About Robert B. Cialdini

Robert Beno Cialdini (born April 27, 1945) is an American psychologist. He is the Regents' Professor Emeritus of Psychology and Marketing at Arizona State University and was a visiting professor of marketing, business and psychology at Stanford University.