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Eric Schlosser Quote

The usefulness of the market, its effectiveness as a tool, cuts both ways. The real power of the American consumer has not yet been unleashed. The heads of Burger King, KFC, and McDonald’s should feel daunted; they’re outnumbered. There are three of them and almost three hundred million of you.

Eric Schlosser

The usefulness of the market, its effectiveness as a tool, cuts both ways. The real power of the American consumer has not yet been unleashed. The heads of Burger King, KFC, and McDonald’s should feel daunted; they’re outnumbered. There are three of them and almost three hundred million of you.

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About Eric Schlosser

Eric Matthew Schlosser (born August 17, 1959) is an American journalist and author known for his investigative journalism, such as in his books Fast Food Nation (2001), Reefer Madness (2003), and Command and Control: Nuclear Weapons, the Damascus Accident, and the Illusion of Safety (2013).