“ By digitizing a traditionally analog business model or process, we're effectively turning it into bits and atoms and enabling an infinite variety of possibilities. Nicholas D. Evans
“ Just as a fish doesn't know it is wet, so companies often can't see or feel the very opportunities where they are swimming Pam Henderson
“ I started the business with a simple question: How can we make the process of buying a computer better? The answer was: Sell computers directly to the end customer. Eliminate the reseller's markup and… Michael Dell
“ Our business model has been to partner with bigger firms and team on projects to gain experience. A bigger firm always enhances my smaller firm’s position. Linda Rawson
“ Nobody thought the direct business model would work. But work it did, and spectacularly. Until it didn’t. And therein lies the tale. Heather Simmons
