Walter Isaacson Quote

It's a complex song, and it's fascinating to watch the creative process as they went back and forth and finally created it over a few months. Lennon was always my favorite Beatle. [ He laughs as Lennon stops during the first take and makes the band go back and revise a chord.] Did you hear that little detour they took? It didn't work, so they went back and started from where they were. It's so raw in this version. It actually makes the sound like mere mortals. You could actually imagine other people doing this, up to this version. Maybe not writing and conceiving it, but certainly playing it. Yet they just didn't stop. They were such perfectionists they kept it going This made a big impression on me when I was in my thirties. You could just tell how much they worked at this. They did a bundle of work between each of these recording. They kept sending it back to make it closer to perfect.[ As he listens to the third take, he points out how instrumentation has gotten more complex.] The way we build stuff at Apple is often this way. Even the number of models we'd make of a new notebook or iPod. We would start off with a version and then begin refining and refining, doing detailed models of the design, or the buttons, or how a function operates. It's a lot of work, but in the end it just gets better, and soon it's like, Wow, how did they do that?!? Where are the screws?

Walter Isaacson

It's a complex song, and it's fascinating to watch the creative process as they went back and forth and finally created it over a few months. Lennon was always my favorite Beatle. [ He laughs as Lennon stops during the first take and makes the band go back and revise a chord.] Did you hear that little detour they took? It didn't work, so they went back and started from where they were. It's so raw in this version. It actually makes the sound like mere mortals. You could actually imagine other people doing this, up to this version. Maybe not writing and conceiving it, but certainly playing it. Yet they just didn't stop. They were such perfectionists they kept it going This made a big impression on me when I was in my thirties. You could just tell how much they worked at this. They did a bundle of work between each of these recording. They kept sending it back to make it closer to perfect.[ As he listens to the third take, he points out how instrumentation has gotten more complex.] The way we build stuff at Apple is often this way. Even the number of models we'd make of a new notebook or iPod. We would start off with a version and then begin refining and refining, doing detailed models of the design, or the buttons, or how a function operates. It's a lot of work, but in the end it just gets better, and soon it's like, Wow, how did they do that?!? Where are the screws?

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About Walter Isaacson

Walter Seff Isaacson (born May 20, 1952) is an American author, journalist, and professor. He has been the president and CEO of the Aspen Institute, a nonpartisan policy studies organization based in Washington, D.C., the chair and CEO of CNN, and the editor of Time.
Isaacson attended Harvard University and Pembroke College, Oxford as a Rhodes scholar. He is the co-author with Evan Thomas of The Wise Men: Six Friends and the World They Made (1986) and the author of Pro and Con (1983), Kissinger: A Biography (1992), Benjamin Franklin: An American Life (2003), Einstein: His Life and Universe (2007), American Sketches (2009), Steve Jobs (2011), The Innovators: How a Group of Hackers, Geniuses, and Geeks Created the Digital Revolution (2014), Leonardo da Vinci (2017), The Code Breaker: Jennifer Doudna, Gene Editing, and the Future of the Human Race (2021) and Elon Musk (2023).
Isaacson is a professor at Tulane University and an advisory partner at Perella Weinberg Partners, a New York City-based financial services firm. He was vice chair of the Louisiana Recovery Authority, which oversaw the rebuilding after Hurricane Katrina, chaired the government board that runs Voice of America, and was a member of the Defense Innovation Board.