If God is love (1 John 4:7) but intended Christ’s atoning death to be the propitiation for only certain people so only they have any chance of being saved, then 'love' has no intelligible meaning when referring to God. All Christians agree that God is love. But believers in limited atonement must interpret God’s love as somehow compatible with God unconditionally selecting some people to eternal torment in hell when He could save them (because election to salvation and thus salvation itself is unconditional).