Jim Boulton Quote

Crowdsourcing works on the basis that ‘the wisdom of the crowd’ is greater than that of an individual, even if that individual is an expert – an idea James Surowiecki devoted a whole book to. Surowiecki’s opening example in The Wisdom of Crowds dates back to 1906, when the crowd at a county fair were asked to guess individually the weight of a butchered ox. The average guess was much closer than that of cattle experts.

Jim Boulton

Crowdsourcing works on the basis that ‘the wisdom of the crowd’ is greater than that of an individual, even if that individual is an expert – an idea James Surowiecki devoted a whole book to. Surowiecki’s opening example in The Wisdom of Crowds dates back to 1906, when the crowd at a county fair were asked to guess individually the weight of a butchered ox. The average guess was much closer than that of cattle experts.

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