Erik Qualman Quote

At a minimum the majority of search dollars will flow to a social media model because people care most about what their peers think and the technology is there for that information to be quickly shared on products and services.

Erik Qualman

At a minimum the majority of search dollars will flow to a social media model because people care most about what their peers think and the technology is there for that information to be quickly shared on products and services.

Tags: technology

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About Erik Qualman

Erik Qualman is an American author of Socialnomics, Digital Leader, What Happens in Vegas Stays on YouTube, and The Focus Project.
Socialnomics is held in over 1,500 libraries, and it was the American Marketing Association's 2010 Book of the Year finalist. In 2012, he was a finalist for the "Most Likeable Author Award" alongside Seth Godin and JK Rowling. In addition to authoring multiple books, Qualman is also a professional keynote speaker and currently teaches a Masters-level Digital Leadership course at Northwestern University's Medill School of Journalism, Media & Integrated Marketing Communications in Chicago, IL.