Barry Schwartz Quote
When Nobel Prize–winning economist and psychologist Herbert Simon initially introduced the idea of satisficing in the 1950s, he suggested that when all the costs (in time, money, and anguish) involved in getting information about all the options are factored in, satisficing is, in fact, the maximizing strategy.
Barry Schwartz
When Nobel Prize–winning economist and psychologist Herbert Simon initially introduced the idea of satisficing in the 1950s, he suggested that when all the costs (in time, money, and anguish) involved in getting information about all the options are factored in, satisficing is, in fact, the maximizing strategy.