“ Why do some brands grow explosively when others (that could be thriving) die a lonely and forgettable death? David Brier
“ Evidently, one thing seems to have more value in direct proportion to whether or not we feel we have the freedoms, joys or conveniences of that thing. David Brier
“ It becomes a question of 'How do we convey our differentiation instantaneously?' and drive a wedge between any apparent (or assumed) sameness in the marketplace. David Brier
“ Man is born to dream, to be enlightened, to connect and to be fulfilled. Managers are too. Stan Slap
“ The personal values managers reported being the most under pressure to compromise to do their jobs successfully: 1. Family 2. Integrity. Stan Slap
“ Consumers today have become a cynical mob of buyers who believe the reviews and ratings of complete strangers much more readily than your brand's promises and distinctions. David Brier
“ Bury My Heart is "a life-altering approach to turning managers into unconditionally committed leaders. Stan Slap
“ A common mistaken conclusion made by companies is they think ‘people are cheap’ and want only the best price. That’s only true if you’re only giving them the same dismal choices with no differentiatio… David Brier
“ The question is not how to get managers’ emotional commitment but why manager’s don’t give it even if they like their company. Stan Slap
