Walter Isaacson Quote

Nowadays sound embarrassing. Jobs wanted Apple to become a wonderful consumer products company, Sculley wrote. This was a lunatic plan. . . . Apple would never be a consumer products company. . . . We couldn’t bend reality to all our dreams of changing the world. . . . High tech could not be designed and sold

Walter Isaacson

Nowadays sound embarrassing. Jobs wanted Apple to become a wonderful consumer products company, Sculley wrote. This was a lunatic plan. . . . Apple would never be a consumer products company. . . . We couldn’t bend reality to all our dreams of changing the world. . . . High tech could not be designed and sold

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