Chains do more than bargain down prices from suppliers or divide fixed costs across a lot of units. They rapidly spread economic discovery - the scarce and costly knowledge of what retail concepts and operational innovations actually work.
Virginia Postrel
Chains do more than bargain down prices from suppliers or divide fixed costs across a lot of units. They rapidly spread economic discovery - the scarce and costly knowledge of what retail concepts and operational innovations actually work.
Virginia Inman Postrel (born January 14, 1960) is an American political and cultural writer of broadly libertarian, or classical liberal, views. She is a recipient of the Bastiat Prize (2011).
