If he sends reinforcements everywhere, he will everywhere be weak.
Conform to the enemy's tactics until a favorable opportunity offers; then come forth and engage in a battle that shall prove decisive.
Begin by seizing something which your opponent holds dear; then he will be amenable to your will.
When one treats people with benevolence, justice, and righteoousness, and reposes confidence in them, the army will be united in mind and all will be happy to serve their leaders'.
The skilful employer of men will employ the wise man, the brave man, the covetous man, and the stupid man.
Who does not know the evils of war cannot appreciate its benefits
When the outlook is bright, bring it before their eyes; but tell them nothing when the situation is gloomy.
When the officers are too strong and the common soldiers too weak, the result is COLLAPSE.
The spot where we intend to fight must not be made known; for then the enemy will have to prepare against a possible attack at several different points;
Conceal your dispositions, and your condition will remain secret, which leads to victory; show your dispositions, and your condition will become patent, which leads to defeat.
Appear weak when you are strong, and strong when you are weak.
He who is prudent and lies in wait for an enemy who is not, will be victorious.
If you know the enemy and know yourself you need not fear the results of a hundred battles.
When your army has crossed the border, you should burn your boats and bridges, in order to make it clear to everybody that you have no hankering after home.
Thus the expert in battle moves the enemy, and is not moved by him.
There are roads which must not be followed, armies which must not be attacked, towns which must not be besieged, positions which must not be contested, commands of the sovereign which must not be obey...
It is easy to love your friend, but sometimes the hardest lesson to learn is to love your enemy.
Understand both yourself and your enemy, and you shall always emerge victorious
One hundred victories in one hundred battles is not the most skillful, subduing the other's military without battle is the most skillful.
In the midst of chaos, there is also opportunity