There are three basic flavors of incentive: economic, social, and moral.
But being confident you are right is not the same as being right.
But when it comes to solving problems, one of the best ways to start is by putting away your moral compass.
Here’s a guess: anybody who bothers to change his name in the name of economic success is—like the high-school freshmen in Chicago who entered the school-choice lottery—at least highly motivated, and...
Si se suman, por ejemplo, todos los hombres y mujeres del planeta, se comprobará que, por término medio, el humano adulto medio tiene una mama y un testículo…
Your argument may be factually indisputable and logically airtight but if it doesn’t resonate for the recipient, you won’t get anywhere.
More than 70 percent of the men in his generation have sex before they marry, compared with just 33 percent in the earlier generation.
Dead horses were extremely unwieldy
Según la Administración Nacional de Seguridad de Tráfico en Carreteras (NHTSA), más del 80 por ciento de los asientos para niños están mal instalados.
Most people are terrible at risk assessment. They tend to overstate the risk of dramatic and unlikely events at the expense of more common and boring (if equally devastating) events.
The second lesson to be drawn from Kobayashi’s success has to do with the limits that we accept, or refuse to.
Most people, whether because of nature or nurture, generally put their own interests ahead of others’. This doesn’t make them bad people; it just makes them human.
Glaring anomalies, personal opinions, emotional outbursts, or moral leanings.
One of the most powerful laws in the universe is the law of unintended consequences.
The probability that an average American will die in a given year from a terrorist attack is roughly 1 in 5 million; he is 575 times more likely to commit suicide.
Over time, some ideas do cross the repugnance barrier to become reality. Charging interest on loans. Selling human sperm and eggs. Profiting from a loved one’s premature death. This last example of co...
Congress passed legislation requiring a five-year mandatory sentence for selling just five grams of crack; you would have to sell 500 grams of powder cocaine to get an equivalent sentence. This dispar...
The next time you’re in a real jam, facing an important question that you just can’t answer, go ahead and make up something—and everyone will believe you, because you’re the guy who all those other ti...
The more social science we learn, the more we realize that people, while treasuring their independence, are in fact drawn to herd behavior in almost every aspect of daily life.
People aren’t good or bad. People are people, and they respond to incentives. They can nearly always be manipulated—for good or ill—if only you find the right levers.
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