Simon Sinek Quote

The most effective leaders are actually better at guarding against danger when they acknowledge it that it exists. Cowards, in contrast, cling to the hope that failure will never happen and may be sloppy in the face of danger - not because they don't acknowledge that it exists, but because they are just too afraid of it to look it in the eye.

Simon Sinek

The most effective leaders are actually better at guarding against danger when they acknowledge it that it exists. Cowards, in contrast, cling to the hope that failure will never happen and may be sloppy in the face of danger - not because they don't acknowledge that it exists, but because they are just too afraid of it to look it in the eye.

Tags: failure, eye, better

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About Simon Sinek

Simon Oliver Sinek (born 1973 or 1974) is an English-born American author and inspirational speaker on business leadership. His books include Start with Why (2009) and The Infinite Game (2019).