Malcolm Gladwell Quote

That is the paradox of the epidemic: that in order to create one contagious movement, you often have to create many small movements first.

Malcolm Gladwell

That is the paradox of the epidemic: that in order to create one contagious movement, you often have to create many small movements first.

Tags: sociology

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About Malcolm Gladwell

Malcolm Timothy Gladwell (born 3 September 1963) is a Canadian journalist, author, and public speaker. He has been a staff writer for The New Yorker since 1996. He has published seven books. He is also the host of the podcast Revisionist History and co-founder of the podcast company Pushkin Industries.
Gladwell's writings often deal with the unexpected implications of research in the social sciences, such as sociology and psychology, and make frequent and extended use of academic work. Gladwell was appointed to the Order of Canada in 2011.