In marketing I've seen only one strategy that can't miss - and that is to market to your best customers first, your best prospects second and the rest of the world last.
It is very important to lead the field and innovate in game design.
There are too many games being developed by people that have no business creating games.
You have to design and program differently. Combat action in an MMO is so different to combat in a first-person shooter.
I'm creating the kind of games that I like right now. I'm not being held back by technology.
I completely love playing and designing games and always will. I am so into games that I listen to game music all day. That may sound strange, but you can guarantee I'm a hardcore gamer and would neve...