“ My research career has been devoted to understanding human decision-making and problem-solving processes. The pursuit of this goal has led me into the fields of political science, economics, cognitive… Herbert A. Simon
“ To deal with these problems - of world population and hunger, of peace, of energy and mineral resources, of environmental pollution, of poverty - we must broaden and deepen our knowledge of nature's l… Herbert A. Simon
“ When computers came along, I felt for the first time that I had the proper tools for the kind of theoretical work I wanted to do. So I moved over to that, and that got me into psychology. Herbert A. Simon
“ Human beings, viewed as behaving systems, are quite simple. The apparent complexity of our behavior over time is largely a reflection of the complexity of the environment in which we find ourselves. Herbert A. Simon