Donald A. Norman Quote
The real problem is that numerical correlations say nothing of people’s real needs, of their desires, and of the reasons for their activities. As a result, these numerical data can give a false impression of people. But the use of big data and market analytics is seductive: no travel, little expense, and huge numbers, sexy charts, and impressive statistics, all very persuasive to the executive team trying to decide which new products to develop.
Donald A. Norman
The real problem is that numerical correlations say nothing of people’s real needs, of their desires, and of the reasons for their activities. As a result, these numerical data can give a false impression of people. But the use of big data and market analytics is seductive: no travel, little expense, and huge numbers, sexy charts, and impressive statistics, all very persuasive to the executive team trying to decide which new products to develop.
Related Quotes
Certainly we can say that the pace of modern life, increased and supported by our technology in general and our personal electronics in particular, has resulted in a short attention span and an addict...
Arthur Rosenfeld
Tags:
life, science, society, technology, philosophy, emotion, feeling, meditation, simple, modern society
Embrace who you are and your divine purpose. Identify the barriers in your life, and develop discipline, courage and the strength to permanently move beyond them, and keep moving forward.
Germany Kent
Tags:
courage, hope, life, strength, life and living, life lessons, commitment, moving on, motivation, successful people