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Daniel Simons Quote

People will focus on procedures and not notice anything that isn't just part of the procedures

Daniel Simons

people will focus on procedures and not notice anything that isn't just part of the procedures

Tags: mental limits, psychology

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We pay attention to what we are told to attend to, or what we're looking for, or what we already know...what we see is amazingly limited.

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We pay attention to what we are told to attend to, or what we're looking for, or what we already know...what we see is amazingly limited.

Tags: mental limits, psychology
About Daniel Simons

Daniel James Simons (born 1969) is an experimental psychologist, cognitive scientist, and Professor in the Department of Psychology and the Beckman Institute for Advanced Science and Technology at the University of Illinois.
Simons is best known for his work on change blindness and inattentional blindness, two surprising examples of how people can be unaware of information right in front of their eyes. His research interests also include visual cognition, perception, memory, attention, and awareness.