“ We shouldn't teach great books we should teach a love of reading. Knowing the contents of a few works of literature is a trivial achievement. Being inclined to go on reading is a great achievement. B.F. Skinner
“ I would have been glad to agree to let them all proceed henceforth in complete ignorance of psychology, if they would forget my opinion of chocolate sodas or the story of the amusing episode on a Span… B.F. Skinner
“ ...not everyone is willing to defend a position of 'not knowing.' There is no virtue in ignorance for its own sake. B.F. Skinner
“ Severe punishment unquestionably has an immediate effect in reducing a tendency to act in a given way. This result is no doubt responsible for its widespread use. We 'instinctively' attack anyone whos… B.F. Skinner
“ Something doing every minute' may be a gesture of despair--or the height of a battle against boredom. B.F. Skinner
“ The most effective alternative process [to punishment] is probably extinction. This takes time but is much more rapid than allowing the response to be forgotten. The technique seems to be relatively f… B.F. Skinner
“ Fame is also won at the expense of others. Even the well-deserved honors of the scientist or man of learning are unfair to many persons of equal achievements who get none. When one man gets a place in… B.F. Skinner
“ The tender sentiment of the 'one and only' has less to do with constancy of heart than with singleness of opportunity. B.F. Skinner
“ In a pre-scientific society the best the common man can do is pin his faith on a leader and give him his support, trusting in his benevolence against the misuse of the delegated power and in his wisdo… B.F. Skinner
“ Some of us learn control, more or less by accident. The rest of us go all our lives not even understanding how it is possible, and blaming our failure on being born the wrong way. B.F. Skinner
“ The severest trial of oppression is the constant outrage which one suffers at the thought of the oppressor. What Jesus discovered was how to avoid the inner devastations. His technique was to practice… B.F. Skinner
“ Promising paradise or threatening hell-fire is, we assumed, generally admitted to be unproductive. It is based upon a fundamental fraud which, when discovered, turns the individual against society and… B.F. Skinner
“ The majority of people don't want to plan. They want to be free of the responsibility of planning. What they ask for is merely some assurance that they will be decently provided for. The rest is a day… B.F. Skinner
“ In a world of complete economic equality, you get and keep the affections you deserve. You can’t buy love with gifts or favors, you can’t hold love by raising an inadequate child, and you can’t be sec… B.F. Skinner
“ Society attacks early, when the individual is helpless. It enslaves him almost before he has tasted freedom. The 'ologies' will tell you how its done Theology calls it building a conscience or develop… B.F. Skinner
“ The only geniuses produced by the chaos of society are those who do something about it. Chaos breeds geniuses. It offers a man something to be a genius about. B.F. Skinner
“ Your liberals and radicals all want to govern. They want to try it their way-- to show that people will be happier if the power is wielded in a different way or for different purposes. But how do they… B.F. Skinner
“ Society already possesses the psychological techniques needed to obtain universal observance of a code -- a code which would guarantee the success of a community or state. The difficulty is that these… B.F. Skinner