It is 1958, he began. IBM passes up a chance to buy a young fledgling company that has invented a new technology called xerography. Two years later, Xerox was born, and IBM has been kicking themselves...
It takes a lot of hard work, he said, to make something simple,
It was then I realized that I do give a shit about Apple—I started it and it is a good thing to have in the world.
It’s a testament to Isaacson’s skill as a biographer that readers can at last obtain the picture of Steve Jobs as a human being rather than a legend . . . anyone who’s ever wondered how so very much a...
I’m a fruitarian and I will only eat leaves picked by virgins in the moonlight.’
James was the first great fighter for an independent press in America, and he was the most important journalistic influence on his younger brother. He
Jersey,
Jobs had perfected the art of turning product launches into theatrical productions,
Josiah practiced the art, which his son would perfect, of marrying public virtue with private profit: he made money by selling candles to the night watchmen he oversaw.
Knowledge, he realized, was obtained rather by the use of the ear than of the tongue.
Lasseter, August 1997: His cherubic face and demeanor masked an artistic perfectionism
Lightning bolts went off in my head, according to Jobs. I remember running into the house, crying.
Look, Steve, you’re my best friend, and Apple is your company. I’ll do whatever you want.
Lost time is never found again.27
Man’s knowledge of freedom, Kissinger argued, must come from an inner intuition.
Markkula replied that lasting companies know how to reinvent themselves. Hewlett-Packard had done that repeatedly; it started as an instrument company, then became a calculator company, then a compute...
Mauchly and Eckert should be at the top of the list of people who deserve credit for inventing the computer, not because the ideas were all their own but because they had the ability to draw ideas fro...
More than that, the iPod became the essence of everything Apple was destined to be: poetry connected to engineering, arts and creativity intersecting with technology, design that’s bold and simple.
More than three thousand people showed up at the event, lining up two hours before curtain time. They were not disappointed, at least by the show. Jobs was onstage for three hours, and he again proved...
My parents were very open with me about that, he recalled.
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