During one maddening session, Kay, whose thoughts often seemed tailored to go directly from his tongue to wikiquotes, shot back a line that was to become PARC’s creed: The best way to predict the futu...
Byron published the first two cantos of his epic poem Childe Harold’s Pilgrimage, a romanticized account of his wanderings through Portugal, Malta, and Greece, and, as he later remarked, awoke one mor...
By 1972 the price of a pocket calculator had dropped to $100, and 5 million units were sold. By 1975 the price was down to $25, and sales were doubling every year. In 2014 a Texas Instruments pocket c...
But Jobs's most poignant ruminations were about growing old and facing the future:Your thoughts construct patterns like scaffolding in your mind. You are really etching chemical patterns. In most case...
Bush’s description of how basic research provides the seed corn for practical inventions became known as the linear model of innovation. Although subsequent waves of science historians sought to debun...
Being a brash entrepreneur, Roberts responded to the crisis by deciding to launch a whole new business. He had always been fascinated by computers, and he assumed that other hobbyists felt the same. H...
Being a Jew was a disadvantage; being a nonbeliever who claimed no religion was a disqualifier. The empire required that all of its servants, including professors, be a member of some religion. On his...
Baby You’re a Rich Man Before and after he was rich, and indeed throughout a life that included being both broke and a billionaire, Steve Jobs’s attitude toward wealth was complex. He was an antimater...
At age twelve, when he got a summer job at Hewlett-Packard, he learned that a properly run company could spawn innovation far more than any single creative individual. I discovered that the best innov...
As Friedland had done and as Jobs would learn to do, he was able to turn charm into a cunning force, to cajole and intimidate and distort reality with the power of his personality
Apple’s stock went up a full point, or almost 7%, when Jobs’s resignation was announced. East Coast stockholders always worried about California flakes running the company, explained the editor of a t...
Apple’s graphical user interface. Just as Jobs was being eased out of Apple in 1985, John Sculley had struck a surrender deal: Microsoft could license the Apple GUI for Windows 1.0, and in return it w...
Apple’s approach led to more beautiful products, a higher profit margin, and a more sublime user experience. Microsoft’s approach led to a wider choice of hardware. It also turned out to be a better p...
Any government is evil if it carries within it the tendency to deteriorate into tyranny, he warned the Russian scientists. The danger of such deterioration is more acute in a country in which the gove...
An object will display the greatest difference of light and shade when it is seen in the strongest light. . . . But this should not be much used in painting, because the works would be crude and ungra...
—Apple’s Think Different commercial, 1997
تخفي الطبيعة سرها بسبب شموخها وليس بغرض الخداع
Your book, he said. I won’t even read it. But later that fall he seemed to have second thoughts about
With a different confusing number, ranging from 1400 to 9600. I had people explaining this to me for three weeks, Jobs said. I couldn’t figure it out. He finally began asking simple questions, like, W...
With MartinLogan speakers and a hundred CDs. The software team was visible from the lobby in a fishbowl-like