We’ve all heard the usual examples: Michael Jordan cut from his high school basketball team, Walt Disney fired by a newspaper editor for not being creative enough, the Beatles turned away by a record executive who told them that guitar groups are on their way out. In fact, many of their winning mantras essentially describe the notion of falling up: I’ve failed over and over again in my life, Jordan once said, and that is why I succeed. Robert F. Kennedy said much the same: Only those who dare to fail greatly can ever achieve greatly. And Thomas Edison, too, once claimed that he had failed his way to success.