A growth hacker doesn’t see marketing as something one does but rather as something one builds into the product itself. The product is then kick-started, shared, and optimized (with these steps repeat...
10. What books would you recommend to an aspiring entrepreneur? Some quick favorites: The 22 Immutable Laws of Marketing: Violate Them at Your Own Risk! by Al Ries and Jack Trout The 48 Laws of Power...
¿Sabes cuál es la peor decisión que se puede tomar en marketing? Empezar a trabajar en un producto que no quiere nadie. Durante
You’re so busy thinking about the future, you don’t take any pride in the tasks you’re given right now. You just phone it all in, cash your paycheck, and dream of some higher station in life. Or you t...
You should try it the next time someone intimidates you or makes you feel insecure. See them in your mind, grunting, groaning, and awkward in their private life - just like the rest of us.
We’re the only ones who can evaluate and set the terms of our lives. Far too often, we look at other people and make their approval the standard we feel compelled to meet, and as a result, squander ou...
The strength to endure, contextualize, and derive meaning from the obstacles we cannot simply overcome (which, as it happens, is the way of flipping the unflippable). Even
The powers of perception, action, and the will. With this triad, they: First, see clearly. Next, act correctly. Finally, endure and accept the world as it is.
The more you say no to the things that don’t matter, the more you can say yes to the things that do.
That what matters most is not what these obstacles are but how we see them,
That what befell them was not unsalvageable misfortune but the gift of education—
Social media isn’t a set of tools to allow humans to communicate with humans. It is a set of embedding mechanisms to allow technologies to use humans to communicate with each other, in an orgy of self...
Of being a great marketer. Growth hackers are a hybrid of marketer and coder, one who looks at the traditional question of How do I get customers for my product? and answers with A/B tests, landing pa...
No one is truly successful because they are delusional, self-absorbed,
Most people start from disadvantage (often with no idea they are doing so) and do just fine. It’s not unfair, it’s universal.
Yet far too many people set out to produce something that, if they were really honest with themselves, is only marginally better or different from what already exists. Instead of being bold, brash, or...
Yes, it would feel much better in the moment to be angry, to be aggrieved, to be depressed or heartbroken. When injustice or the capriciousness of fate are inflicted on someone, the normal reaction is...
Would you have a great empire? Rule over yourself. —PUBLIUS SYRUS W
Without virtue and training, Aristotle observed, it is hard to bear the results of good fortune suitably.
With success, particularly power, come some of the greatest and most dangerous delusions: entitlement, control, and paranoia. Hopefully you won’t find yourself so crazed that you start anthropomorphiz...