Machiavelli writes that a conspiracy without any coconspirators is not a conspiracy. It’s just a crime. This is also basic legal principle. If you kill someone by yourself, in the heat of the moment,...
Many of our problems come from having too much: rapid technological disruption, junk food, traditions that tell us the way we’re supposed to live our lives. We’re soft, entitled, and scared of conflic...
Marketing is the art of allocating resources—sending more power to the wheels that are getting traction, sending it away from the ones that are spinning. And investing in each strategy until the resul...
Mike Tyson, who, reflecting on the collapse of his fortune and fame, told a reporter, If you’re not humble, life will visit humbleness upon you.
More than purpose, we also need realism. Where do we start? What do we do first? What do we do right now? How are we sure that what we’re doing is moving us forward? What are we benchmarking ourselves...
Most of us are afraid of dying. But sometimes this fear begs the question: To protect what exactly? For a lot of people the answer is: hours of television, gossiping, gorging, wasting potential, repor...
Most of us would be seized with fear if our bodies went numb, and would do everything possible to avoid it, yet we take no interest at all in the numbing of our souls. —EPICTETUS
My friend the philosopher and martial artist Daniele Bolelli once gave me a helpful metaphor. He explained that training was like sweeping the floor. Just because we’ve done it once, doesn’t mean the...
Nikola Tesla, who spent a frustrated year in Edison’s lab during the invention of the lightbulb, once sneered that if Edison needed to find a needle in a haystack, he would proceed at once to simply e...
No matter what you’ve done up to this point, you better still be a student. If you’re not still learning, you’re already dying. It is not enough only to be a student at the beginning. It is a position...
No matter what you’ve done up to this point, you better still be a student. If you’re not still learning, you’re already dying.
No need to be too hard on yourself. Hold yourself to a higher standard but not an impossible one. And forgive yourself if and when you slip up.
No one has ever said this better than Mike Tyson, who, reflecting on the collapse of his fortune and fame, told a reporter, If you’re not humble, life will visit humbleness upon you. If
Noah Kagan, a growth hacker at Facebook, the personal finance service Mint.com (which sold to Intuit for nearly $170 million), and the daily deal site AppSumo (which has more than eight hundred thousa...
Of all people only those are at leisure who make time for philosophy, only they truly live. Not satisfied to merely keep good watch over their own days, they annex every age to their own. All the harv...
Okay, you’ve got to do something very difficult. Don’t focus on that. Instead break it down into pieces. Simply do what you need to do right now. And do it well. And then move on to the next thing. Fo...
On the path to successful action, we will fail—possibly many times. And that’s okay. It can be a good thing, even. Action and failure are two sides of the same coin. One doesn’t come without the other...
On tough days we might say, My work is overwhelming, or My boss is really frustrating. If only we could understand that this is impossible. Someone can’t frustrate you, work can’t overwhelm you—these...
Once one forges oneself into a hammer of justice and feels the power of crushing one’s enemies, driving them before one and taking their possessions as one’s own, does one become addicted to it? It ca...
Once we stop thinking of the products we market as static—that our job as marketers is to simply work with what we’ve got instead of working on and improving what we’ve got—the whole game changes.
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